التماس المرأة المصرية للمعلومات حول التغيرات المناخية عبر مواقع التواصل الاجتماعي وعلاقته بإدراكها للمخاطر المناخية (دراسة ميدانية)

نوع المستند : المقالة الأصلية

المؤلف

العلاقات العامة والإعلان. كلية الإعلام للبنات . جامعة الأزهر. القاهرة

المستخلص

  هدفت الدراسة إلى التعرف على مستوى التماس المرأة المصرية للمعلومات عن التغيرات المناخية عبر مواقع التواصل الاجتماعي وعلاقته بإدراكها للمخاطر المناخية، إضافة إلى رصد دوافع الالتماس، ومستوى الاهتمام بالموضوعات المناخية المختلفة، والثقة في مصادر المعلومات المختلفة، واستراتيجيات الالتماس المختلفة (استراتيجية البحث، والتصفح، والرقابة والرصد)، ومؤشرات سلوك التماس معلومات المخاطر (عدم كفاية المعلومات، والتهديد المدرك، والاستجابة العاطفية، والمعايير الذاتية، والثقة في المعلومات، والقدرة على التعلم)، والعوامل المؤثرة في التماس معلومات تغير المناخ (المكون المعرفي، والتجريبي، والمجتمعي، والثقافي)، فضلًا عن مستوى إدراكها للمخاطر الناتج عن التماسها، واستخدمت الدراسة صحيفة الاستقصاء بالتطبيق على 400 مفردة من المصريات، وتوصلت الدراسة إلى عدد من النتائج كما يلي:

انخفاض مستوى التماس المرأة للمعلومات عن التغيرات المناخية عبر مواقع التواصل الاجتماعي، وزيادة الدوافع النفعية عن الدوافع الطقوسية.
استخدمت المرأة المصرية عينة الدراسة استراتيجية البحث المجازف والعشوائي للبحث عن معلومات التغيرات المناخية، وإن تعمقت في تصفحها لهذه المعلومات، واستخدمت أسلوب التحقق من المعلومات عبر وسائل مختلفة إستراتيجية للرقابة والرصد.
ثبت جزئيًا صحة الفرض القائل بوجود فروق ذات دلالة إحصائية بين المتغيرات الديموجرافية والتماس المرأة للمعلومات عن التغيرات المناخية عبر مواقع التواصل الاجتماعي.
ثبت وجود علاقة ارتباطية ذات دلالة إحصائية بين مستوى التماس المرأة للمعلومات عن التغيرات المناخية في مواقع التواصل الاجتماعي ومستوى إدراكها للمخاطر.
ثبت وجود تأثير معنوي لمؤشرات سلوك التماس المرأة للمعلومات عن التغيرات المناخية في إدراكها المخاطر.

الكلمات الرئيسية

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الموضوعات الرئيسية

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