توظيف طلاب الإعلام بالجامعات المصرية لأدوات الذكاء الاصطناعي في تعزيز أداء المهام التعليمية

نوع المستند : المقالة الأصلية

المؤلفون

1 قسم الإعلام المسموع والمرئي - المعهد الكندي العالى لتكنولوجيا الإعلام الحديث CIC

2 قسم الصحافة والنشر الإلكتروني - المعهد الكندي العالي لتكنولوجيا الإعلام الحديث CIC

المستخلص

استكشفت هذه الدراسة كيفية استخدام طلاب الإعلام في الجامعات المصرية لأدوات الذكاء الاصطناعي لتعزيز أدائهم في المهام الدراسية، من خلال منهج المسح الكمي، وجُمعت البيانات عبر استبانة إلكترونية من عينة شملت 400 طالب من جامعات حكومية وخاصة، واعتمدت الدراسة على نظرية قبول واستخدام التكنولوجيا (UTAUT).
وقد أظهرت النتائج أن الطلاب يعتمدون على أدوات الذكاء الاصطناعي بكثافة لتحسين جودة الأداء الأكاديمي، وقد تبين أن أداة ChatGPT هي الأكثر استخدامًا بين الطلاب، متفوقةً على أدوات أخرى، مثل Gemini وCopilot، مع وجود فروق ملحوظة في مستوى الاستخدام بين الجامعات الحكومية والخاصة، وأبرزت الدراسة أن الطلاب يتوقعون تحسنًا كبيرًا في أدائهم الأكاديمي بفضل هذه الأدوات، رغم مواجهة تحديات مثل الصعوبات التقنية واحتياجات التدريب.
كما كشفت النتائج عن وجود علاقة إيجابية بين درجة استخدام أدوات الذكاء الاصطناعي وتقييم الطلاب لفعاليتها في تحسين أدائهم الدراسي، ومع ذلك، فإن الطلاب يعبرون عن رضاهم عن استفادتهم من هذه الأدوات، لكنهم يواجهون تحديات تتطلب معالجة لضمان الاستفادة القصوى. وتوصي الدراسة بضرورة توفير دعم فني وتدريب شامل للطلاب لتحسين استخدامهم أدوات الذكاء الاصطناعي وتعظيم فوائدها الأكاديمية.
وتعكس هذه الدراسة أهمية فهم تأثير أدوات الذكاء الاصطناعي في الأداء الأكاديمي للطلاب، وتقديم التوصيات العملية التي يمكن أن تساعد على تحسين استراتيجيات التعليم والتعلم في هذا السياق الرقمي المتطور.

الكلمات الرئيسية

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