Ajzen, I., & Fishbein, M. (2008). Scaling and Testing Multiplicative Combinations in the Expectancy–Value Model of Attitudes. Journal of Applied Social Psychology, 38(9), 2222–2247.
Al-Abdallah, G. M., Khair, N., & Elmarakby, R. (2021). The Impact of Social Networking Sites on Luxury Vehicles Purchase Decision Process in Gulf Cooperation Council Countries. Journal of International Consumer Marketing, 33(4), 1-19. doi:10.1080/08961530.2020.1867023
Amofa, F. (2024). How expectancy value theory (EVT) works. Kumasi-Ghana: CCDRC Publications, 1-4.
Business Today. (2024, December 8). Retrieved from Car sales in Egypt rise by 12.02% in First 10 Months of 2024: https://www.businesstodayegypt.com/Article/1/5645/Car-sales-in-Egypt-rise-by-12-02-in-First#:~:text=Car%20sales%20in%20Egypt%20increased,the%20same%20period%20of%202023.
ElSaify, P., Labib, A., & Metwally, A. (2024). Analyzing Egyptian Consumer Behavior towards International Brands (The Effect of Country of Origin on Purchase Intention: An Application of the Automotive Industry in Egypt). Australian Journal of Basic and Applied Sciences, 18(2), 15-24. doi:https://doi.org/10.22587/ajbas.2024.18.2.3
Henning, V., Hennig-Thurau, T., & Feiereisen, S. (2012). Giving the Expectancy-Value Model a Heart. Psychology and Marketing, 29(10), 765-781. doi:10.1002/mar.20562
Kahla, A., & Kortam, W. (2024). Examining the Impact of Content Marketing on Advertising Effectiveness: A Study on the Egyptian Market for Passenger Automobiles. JCES, 15(2), 31-83. doi:10.21608/jces.2024.362016
Knez, M., Othman, A., Dabees, A., & Rahma, B. (2022). Invtestigating elemsnts affecting the purchasing decisions of low emission cars: a study of Egypt. The International Maritime and Logistics Conference “Marlog11“. The International Maritime Transport and Logistic Journal. doi:10.21622/MARLOG.2022.11.165
Kotb, M., & Shamma, H. (2022). Factors Influence the Purchase Intention of Electric Vehicles in Egypt. International Journal of Marketing Studies, 14(2), 27-46. doi:10.5539/ijms.v14n2p27
Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed. ed.). Pearson Education,Inc.
Lamb, C., Hair, J., & McDaniel, C. (2018). MKTG (12th Edition ed.). Cengage Learning.
Mansoury, A. B. (2016). Relationship between Social Network Credibility and Online Purchase Intention for Automobile Market in Egypt. Journal of Social and Administrative Sciences, 3(2), 119–127. doi:https://doi.org/10.1453/jsas.v3i2.636
Nassef, H. A.-S., & El-Aziz, G. S. (2022). Investigating the Relationship between Nostalgic Advertisement, Brand Heritage, and Automobile Purchase Intention (Applying on Mercedes – Benz Egypt). The Academic Journal of Contemporary Commercial Research, 2(1), 16-34. doi:10.21608/ajccr.2022.223047
Ratnawita, R., Churniawati, N., Yusnaena, Y., Mulyati, Y., & Syamsulbahri. (2023). Effect of Economic and Psychological Factors on Purchasing Decisions on Toyota Brand Cars. Journal of Innovation Research and Knowledge, 3(3), 677-684. doi:10.53625/jirk.v3i3.6343
Saghier, N. M. (2021). The Impact of Marketing Mix on Purchase Decisions of Smart Automobile Industry in the Egyptian Context. Journal of Business Research, 43(4), 5-37.
Yacout, O. M. (2023). Personal values, consumer identities, and attitudes toward electric cars among Egyptian consumers. Business Ethics, the Environment & Responsibility, 32(4), 1563-1574. doi:https://doi.org/10.1111/beer.12571
)
مشاهدة على SCiNiTO