the impact of women's exposure to their television programs and their relationship to their realization of the reality of their gender

Document Type : Original Article

Author

lecture of radio and television, faculty of mass communications, sinai university, arish branch

Abstract

This study aimed to verify and test a hypothesis on the impact of women's exposure to their television programs and their relationship to their realization of the reality of their gender, and the consequences that may result from their assuming their cultural and social roles and functions and their contribution in a manner equal to that of men, by addressing and enlightening the various problems of the woman that she suffers. With all its political, economic and social rights, and through a broad theoretical framework is the model of cultural analysis that explains social phenomena within The total cultural and social contexts surrounding it.
The study was conducted on a random sample (available) of 220 individuals, and it concluded with several results:
1- There is a statistically significant correlation between the degree of women's exposure to women's programs and their awareness of their gender.
2- There is a statistically significant correlation between the motives for watching women's programs and women's perception of their gender.
3- There is a correlation between the respondents' viewing activity of women’s programs and their perception of their gender.
4- There are statistically significant differences between the respondents in their perception of their gender according to demographic variables.

Keywords

Main Subjects


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