The Journalists' Attitudes towards the Role of Media on Civilian- Military Relations in Sudan

Document Type : Original Article

Author

King Faisal University, College of Arts, Dep. of Communication and Media

Abstract

The tense civilian-military interaction threatens Sudan's political stability and social cohesion. The study focuses on discovering journalists' attitudes toward civil-military relations in Sudan. The aim is to reveal the conditions that make media more effective. The study used online social media platforms to disseminate the survey questions. The target sample for the questionnaire was a composite of males and females representing diverse media institutions. Participants in the selected sample sizes rated at 120. Participants were requested to answer thirty-two questions reflecting the core research problem and objectives. Analysis of the gathered answers demonstrated the realization of certain conditions for identifying impactful media content. Some prerequisites are crucial to make the media able to address the issue of civilian-military rivalry. (1) Media professionals should keep showing initiatives. (2) There must be an insistence on facing potential challenges. (3) Media planning is mandatory to produce viable content. (4) An articulated message is worthwhile to handle issues confronting society and the state. Media applications become indispensable when dealing with the leading issues of society and the state. Hence, conducting further investigative studies are needed. They can apply practical problem-solving techniques and keep civil-military relations neutral and amenable to positive interaction.

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References

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