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[1] Ibid.
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[1] Ibid.
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[1] Ibid.
[1] Dorcak P, Markovic P, Pollak F.” Multifactor analysis of online reputation as a tool for enhancing competitiveness of subjects from automotive industry”.( Journal of Economics. 2017;65(2): 173-186. ISSN 0013-3035) Accessed on 20/10/2023.
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[1] Ibid.
[1] J. G. Klein, C. N. Smith, and A. John, “Why we boycott: consumer motivations for boycott participation,” (Journal of Marketing, vol. 68, no. 3,2004). Available at: www.researchgate.com. Accessed on 21/11/2023.
[1] Amblee, N. & Bui, T. “Can Brand Reputation Improve the Odds of Being Reviewed On-Line?” (International Journal of Electronic Commerce. Vol. 12(3),2018) pp. 11-28. Available at: www.researchgate.com. Accessed on 21/11/2023.
[1] Business Insider. (2017). “How Nike became one of the coolest and most valuable brands in the world”. Available at: http://www.businessinsider.com.Accessed at:1/12/2023.
[1] Dorčák, P., Markovič, P. & Pollák, F. “Multifactor analysis of online reputation of selected car brands”. (Procedia Engineering. Vol. 192,2017) pp.719-724. Available at: www.researchgate.com. Accessed on 21/11/2023.
[1] EMGN. “Nike Has Empowered Women for 40 Years - Here Are Their Most Inspirational Campaigns!”. Available at: http://emgn.com. Accessed on 21/11/2023.
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[1] Ibid.
[1] Patrick McNeil & Steve Chapman. “Research methods. (New York: Routledge), third edition, p.5,2005.
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[1] Amblee, N. & Bui, T. OPCIT.
[1] Siano A. et al. OPCIT.
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