• That the research is original and up-to-date, and represents an addition in the field of specialization, and that it has not been previously published anywhere else.

• That the research be in the framework of the topics of interest to the journal: (press and publishing, radio and television, public relations, marketing, advertising, new media).

• Research is accepted in both languages ​​(Arabic - English), provided that the research includes: the title, name of the researcher, job title, abstract (200 words), and key words (no less than five words) in both Arabic and English, in addition to the email and phone number.

• That the researcher should fulfill the methodological procedures, and that the researcher uses the approved scientific rules to document the sources of data, information and knowledge contained in the research, and the documentation of sources and references shall be according to the documentation of Harvard.

• References are mentioned at the end of the research according to the scientific methodology in a sequential manner according to the reference to the reference in the body of the research according to the Harvard method.

• Take into account the correct scientific foundations in writing and reviewing the research, so that the scientific material for the research is written in the font (14) Simplified Arabic in Arabic research, the Times New Roman font in English research, the headings and sub-bold, the page margins from all sides (2.54), and a distance (1) Between the lines, and the headings of the tables (11) have the type of Arial font.

• Linguistic integrity of the research (spelling and meaning) is required.

• The research is subject to arbitration by two specialized referees in Egypt and the Arab world, and based on their opinion, the validity of the material for publication is determined.

• In the event of a conflict between the opinions of the arbitrators regarding the validity of the material for publication, a third arbitrator shall be used to decide on this matter.

• The research arbitration process is carried out in a confidential manner (unclear) under the supervision of the editor-in-chief or his representative.

• If the research is accepted for publication, the researcher will be notified by an official letter accepting the publication.

• If the research requires a simple amendment, the researcher is obligated to resend the research as amended within a week of receiving the amendment notes, and if there is a delay from it, the publication of the research will be postponed to the next issue, but if the amendment is radical, the researcher sends it 15 days after sending the notes to him.

• The researcher sends with the research what the value of 1500 Egyptian pounds is for Egyptians from inside Egypt, $ 300 for Egyptians living abroad, and $ 400 for foreigners, these fees are in return for arbitration and technical and administrative works. With a 13% reduction in fees for Al-Azhar University students, and 26% for master's and doctoral students in Egypt and the Arab world.

• The search must be within (10,000) words.

• In the event that the arbitration panel rejects the research and confirms that it is unfit for publication in the journal, the fees will be refunded to the researcher minus the arbitration fee.

• Published research is not returned to its owners, the journal retains all copyrights, and written approval is required before re-publishing the material published in it.

• Research is published on a first-come-first-served basis

• Research that is not published is returned to its authors.

• Articles published in the Journal express only the opinions of their owners, and do not necessarily express the opinion of the magazine.