The Role of Media Discourse in International Economic Crisis Management "Germany as a case study": A case study of Olaf Scholz Germany's chancellor speech discourse analysis during Germany energy crisis 2022".

Document Type : Original Article

Author

Bachelor of Mass Communication, Canadian International College

Abstract

The Russian-Ukrainian war led to the redrawing and shaping of the global political and economic system, which resulted in a change in the international map of gas supplies, especially to Europe. This study focuses on the German management of that economic crisis. This study discusses the role and importance of media discourse in managing economic crises, as represented in this study in the political discourse of German Chancellor Olaf Schlotz.
Based on the importance of studying the effectiveness and dimensions of the influence of the politician’s media discourse study in crisis management, especially economic and energy crises, the researcher, based on the analytical research methodology using the discourse analysis tool, analyzed a sample of 6 media speeches by media consultant Olaf Schlotz for the year 2022, and This is to analyze the connotations of modal verbs and personal pronouns, in addition to the paths of demonstrating active powers and analyzing theses of reference frameworks.
The results of this study monitored that the state of Germany developed an economic strategy to prevent the bankruptcy of its resources from Russian gas, and Olaf showed in his speeches his interest in the interest of his people and his desire to keep the effects of the economic crisis away from them, relying on the idea of "you will not be alone", while the results of the study monitored that Olaf used the action model Medium level, with a score of 58.7%, to highlight its readiness to face the crisis. In general, the results of the study revealed that Germany's distancing from Russian gas was a "political and security necessity."

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