The semiotics of the image of the aggression against Gaza on the pages of religious institutions and the interaction of users: the official page of Al-Azhar Al-Sharif as an example

Document Type : Original Article

Author

Department of Radio and Television - Faculty of Information for Girls, Cairo - Al-Azhar University - Cairo - Egypt

Abstract

This research aims to monitor and analyze the underlying semantic meanings of the image used by Al-Azhar Al-Sharif Foundation on its official page to condemn the Israeli aggression on Gaza in October 2023, in terms of (employing semiotically analysis to study the image’s discourse at its specific and connotative levels - the significance of shot sizes and photographic angles - the connotations of symbols and colors) As well as monitoring and analyzing the interaction of users towards the content provided. The sample of the study is determined in the images that were published by the official page of Al-Azhar Al-Sharif in the period from October 7, 2023, until November 8, 2023. This study belongs to qualitative studies, and the study used a tool semiotically analysis and public sphere theory. The study revealed the diversity of linguistic messages of the images sampled in the study, between saluting and appreciating the Palestinian people stationed and steadfast on their land, urging the Arab and Islamic peoples to provide aid to the brotherly Palestinian people, and calling on governments to stand up to this brutal aggression and its supporters. Long and medium-length shots were the most widely used. As well as the viewing angles, colors and their connotations were clearly used in the images sampled in the study. The results also demonstrated the intensity of user interaction on the images of the official page of Al-Azhar Al-Sharif by liking, sharing the post and commenting.

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