Journal of Mass Communication Research "JMCR"

Journal of Mass Communication Research: a scientific journal issued by Al-Azhar University, Faculty of Mass Communication. It is one of the earliest specialized journals in Mass Communication at the level of Egyptian and Arab universities. The first issue was published in October 1993.

It is an accredited journal with an international number and its printed and electronic versions have been internationally classified from the Academy of Scientific Research and Technology in Cairo.

Also, it was ranked as the first among scientific journals in the media studies sector by the Supreme Council of Egyptian Universities in 2020, In addition to obtaining seven degrees out of seven according to the classification of the Supreme Council of Egyptian Universities for the current year 2021. Finally, it is indexed in Clarivate.

Most Visited Articles

Theoretical and methodological approaches in the research of the effects of rumors in traditional and new media, on national security: A critical analysis study of the second level

The role of media campaigns to enhance media awareness among young people in combating drugs: the Nibras program as an example

Strategies for Combating cybercrimes in the Information Age in support of Egypt's 2030 vision: A prospective study

News Frameworks of Corona Pandemic in the Arab Press- An Analytical Study

The effect of exposure intensity for tik tok programs, on psychological and behavioral characteristics of children in Egyptian society

Main Subjects

Advertising 1

Marketing 2

Public relations 1

Public relations, Advertising 1

Radio and TV 1

The new media 6

Gender Differences in Communication Experiences through Social Media Among Generation Z Youth: A Phenomenological Study within the Framework of the Theories of Social Determinism and Technological Determinism.

Pages 1431-1554

Shereen Salama

Israeli Propaganda Techniques and Themes used on Facebook During the October 7th War: An Analytical Study of 'Israel Speaks Arabic' Page

Pages 1555-1630

Amira Samir Taha Darwish

The role of academic leaders in adopting artificial intelligence technologies in higher education institutions within the media sector

Pages 1631-1708

The Effectiveness of Interdisciplinary Specializations in Deepening the Professional Performance of Radio and Television Staff: A Critical Study

Pages 1709-1768

Tariq Alshadookhy

Press information and the tools of choosing its sources in covering of digital Journalism for rumors targeting the Egyptian national security .. in light of development of information warfare, and falsification

Pages 1769-1846

mohamad gamal

The multiplicity of news sources across social media and its Implications on users' consumption patterns and perceptions

Pages 1847-1906

Amr Mostafa Ali Amr

The Gamification of Brand Integration: A MEGA Model Examination of Product Placement in Video Games

Pages 1907-1984

Nesrin El-Sherbini

News Overload and its Relationship to News Avoidance Behavior on Digital Platforms "A Study in the Context of Public Perceptions of the 'News Finds Me' Phenomenon"

Pages 1985-2076

Noha Elsayed Abdelmoaty

Publication Information

Publisher

Al-Azhar University, Faculty of Mass Communication.

Editor-in-Chief

Prof. Reda Abdul Wajid Amin

Co-Editor-in-Chief

Prof. Mahmoud Abdelaty

Deputy Editor

Prof. Fahed Elaskar Prof. Abd-Allah Elkendy Prof. Jalaluddin Sheikh Ziadeh

Editorial Manager

Prof. Arafa Amer

Editorial Secretary

Dr. Ibrahim Bassiouni Dr. Mustafa Abdul Hai Dr. Ahmed Abdo Dr./ Muhamed Kamel

Language Editor

Assistant Lecturer/ Omar Ghoneim Gamal Aِِِbogabal

Advisory Board

Prof. Ali Agwa Prof. Muhamed Moawad Prof. Hussein Amin Prof. Gamal Elnajar Prof. Mai Alabdellah Prof. Wadea Alazeze Prof. Alaraby Bouamama Prof. Sami Elsheref Prof. Muhamed Fayad Prof. Khaled Salaholdin Prof. Rezk Saad

Frequency

Quarterly

Print ISSN

1110-9297

Online ISSN

2682-292X

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