Keyword Index

A

  • Adolescents Exposure to Drama and its Relationship to Adolescents' Knowledge of Tangible Cultural Heritage [Volume 67, Issue 2, 2023, Pages 1321-1386]
  • Arabic language The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]
  • Artificial intelligence techniques Using artificial intelligence in producing Islamic advocacy discourse: opportunities and challenges [Volume 67, Issue 3, 2023, Pages 1395-1410]

B

  • Body Image Women's Attitudes Towards Body Image as Portrayed in Egyptian Drama and Their Relationship to Psychological Resilience and Quality of Life [Volume 67, Issue 2, 2023, Pages 971-1062]
  • Border Areas The Use of Misleading News and Its Relationship to Psychological Health Among the Young Residents of the Frontier Districts [Volume 67, Issue 1, 2023, Pages 73-116]

C

  • Chatbots The application of artificial intelligence mechanisms in digital marketing and its effects on achieving competitive advantages. A field study on the news [Volume 67, Issue 2, 2023, Pages 837-902]
  • Companies The attitude of companies towards strategic communication as a tool to improve their reputation with the public. [Volume 67, Issue 2, 2023, Pages 689-758]
  • Corona crisis The Saudi public's dependence on traditional and digital media as a source of information during the Corona crisis- Field study [Volume 67, Issue 1, 2023, Pages 401-478]

D

  • Dependence-Traditional media The Saudi public's dependence on traditional and digital media as a source of information during the Corona crisis- Field study [Volume 67, Issue 1, 2023, Pages 401-478]
  • Digital Media Digital literature pages on Facebook and the attitudes of the Arab public towards them - an analytical study [Volume 67, Issue 1, 2023, Pages 167-214]
  • Digital Media The Saudi public's dependence on traditional and digital media as a source of information during the Corona crisis- Field study [Volume 67, Issue 1, 2023, Pages 401-478]
  • Disinformation The Use of Misleading News and Its Relationship to Psychological Health Among the Young Residents of the Frontier Districts [Volume 67, Issue 1, 2023, Pages 73-116]
  • Drama Exposure to Drama and its Relationship to Adolescents' Knowledge of Tangible Cultural Heritage [Volume 67, Issue 2, 2023, Pages 1321-1386]

E

  • E The effectiveness of educational program using a virtual studio on teaching the television photography course for students of the Educational Media Department. [Volume 67, Issue 2, 2023, Pages 657-688]
  • Educational media Trends in research employing communication and information technology in educational media during the period from 2012-2022 "Analytical study and future vision" [Volume 67, Issue 1, 2023, Pages 523-609]
  • Educational media The effectiveness of educational program using a virtual studio on teaching the television photography course for students of the Educational Media Department. [Volume 67, Issue 2, 2023, Pages 657-688]
  • Educational Program The effectiveness of educational program using a virtual studio on teaching the television photography course for students of the Educational Media Department. [Volume 67, Issue 2, 2023, Pages 657-688]
  • Egyptian Drama Women's Attitudes Towards Body Image as Portrayed in Egyptian Drama and Their Relationship to Psychological Resilience and Quality of Life [Volume 67, Issue 2, 2023, Pages 971-1062]
  • Egyptian youth The role of multi-story drama on Egyptian television in shaping young people's attitudes towards the culture of acceptance of the other “Analytical and field study” [Volume 67, Issue 1, 2023, Pages 289-400]
  • Electronic Media The effectiveness of educational program using a virtual studio on teaching the television photography course for students of the Educational Media Department. [Volume 67, Issue 2, 2023, Pages 657-688]
  • Electronic newspaper marketing Electronic newspapers' marketing of the idea of a third party in international conflicts- Analytical study [Volume 67, Issue 1, 2023, Pages 117-166]
  • Electronic newspapers The role of electronic newspapers in shaping public knowledge about third sector institutions [Volume 67, Issue 1, 2023, Pages 9-72]

F

  • Family Funds Media Activities of Family Funds and Their Role in Promoting Family and Social Values (A study on the communicator) [Volume 67, Issue 3, 2023, Pages 1515-1570]

H

  • Hybrid Language The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]

I

  • Immersive narrative Immersive narratives and elements of immersive journalism: A theoretical reading [Volume 67, Issue 3, 2023, Pages 1411-1452]
  • Indexing Employing modern techniques for media documentation in production Documentary journalistic investigations [Volume 67, Issue 3, 2023, Pages 1821-1888]
  • Information and Communication Technology Trends in research employing communication and information technology in educational media during the period from 2012-2022 "Analytical study and future vision" [Volume 67, Issue 1, 2023, Pages 523-609]
  • International conflicts Electronic newspapers' marketing of the idea of a third party in international conflicts- Analytical study [Volume 67, Issue 1, 2023, Pages 117-166]

K

  • Kuwaiti drama The image of Kuwaiti women and their issues in Kuwaiti drama between traditional and modern patterns, a study of the series The Family (1990) and Afek Al-Khater (2020) [Volume 67, Issue 1, 2023, Pages 609-648]

L

  • Learning The effectiveness of educational program using a virtual studio on teaching the television photography course for students of the Educational Media Department. [Volume 67, Issue 2, 2023, Pages 657-688]

M

  • Market share The application of artificial intelligence mechanisms in digital marketing and its effects on achieving competitive advantages. A field study on the news [Volume 67, Issue 2, 2023, Pages 837-902]
  • Media Maps of Variables and their role in enhancing measurement tools in media studies. .an experimental study. [Volume 67, Issue 3, 2023, Pages 1453-1514]
  • Media Richness Digital literature pages on Facebook and the attitudes of the Arab public towards them - an analytical study [Volume 67, Issue 1, 2023, Pages 167-214]
  • Mental health The Use of Misleading News and Its Relationship to Psychological Health Among the Young Residents of the Frontier Districts [Volume 67, Issue 1, 2023, Pages 73-116]
  • Mental Image The application of artificial intelligence mechanisms in digital marketing and its effects on achieving competitive advantages. A field study on the news [Volume 67, Issue 2, 2023, Pages 837-902]
  • Mobile Applications The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]
  • Multi The role of multi-story drama on Egyptian television in shaping young people's attitudes towards the culture of acceptance of the other “Analytical and field study” [Volume 67, Issue 1, 2023, Pages 289-400]

N

  • Negative and Positive Effects The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]

O

  • Opportunities and challenges Using artificial intelligence in producing Islamic advocacy discourse: opportunities and challenges [Volume 67, Issue 3, 2023, Pages 1395-1410]
  • Organizational justice Determinants of the absence of organizational justice and it's relationship to the prevalence of the phenomenon of employee Attrition among communicators in the Radio and Television union- A field studies. [Volume 67, Issue 2, 2023, Pages 1155-1214]

P

Q

  • Questionnaire Maps of Variables and their role in enhancing measurement tools in media studies. .an experimental study. [Volume 67, Issue 3, 2023, Pages 1453-1514]

R

  • Religious information Religious values and informationn ,It is also reflected in cartoons and the Egyptian child’s perception of it [Volume 67, Issue 3, 2023, Pages 1889-1980]
  • Reputation The attitude of companies towards strategic communication as a tool to improve their reputation with the public. [Volume 67, Issue 2, 2023, Pages 689-758]
  • Research Methods Maps of Variables and their role in enhancing measurement tools in media studies. .an experimental study. [Volume 67, Issue 3, 2023, Pages 1453-1514]
  • Rubin and Kim's model The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]

S

  • Saudi Youth Dependence of Saudi Youth on Social Media to Obtain Information on Tourist Attractions in Saudi Arabia: A Field Study on University Students in the Eastern Province [Volume 67, Issue 3, 2023, Pages 1727-1772]
  • Sentiment Analysis The application of artificial intelligence mechanisms in digital marketing and its effects on achieving competitive advantages. A field study on the news [Volume 67, Issue 2, 2023, Pages 837-902]
  • Social media sites The exposure of university youth to social media and its relation to the standard of their knowledge of the sustainable development plans in the frame of Egypt vision 2030 [Volume 67, Issue 1, 2023, Pages 479-522]
  • Social Platforms Egyptian women’s exposure to cybercrime content through social platforms and its impact on their level of psychological security"A field study" [Volume 67, Issue 3, 2023, Pages 1639-1726]
  • Social Reality Advertising and social reality, a semiological approach Mohamed Salah's advertisement for "Mountain View" as an example Semiotic study [Volume 67, Issue 1, 2023, Pages 215-288]
  • Strategic Communication The attitude of companies towards strategic communication as a tool to improve their reputation with the public. [Volume 67, Issue 2, 2023, Pages 689-758]
  • Sustainable Development Plans The exposure of university youth to social media and its relation to the standard of their knowledge of the sustainable development plans in the frame of Egypt vision 2030 [Volume 67, Issue 1, 2023, Pages 479-522]

T

  • Technology Acceptance Model The application of artificial intelligence mechanisms in digital marketing and its effects on achieving competitive advantages. A field study on the news [Volume 67, Issue 2, 2023, Pages 837-902]
  • The culture of acceptance of the other The role of multi-story drama on Egyptian television in shaping young people's attitudes towards the culture of acceptance of the other “Analytical and field study” [Volume 67, Issue 1, 2023, Pages 289-400]
  • The Egyptian child awareness Religious values and informationn ,It is also reflected in cartoons and the Egyptian child’s perception of it [Volume 67, Issue 3, 2023, Pages 1889-1980]
  • Third sector The role of electronic newspapers in shaping public knowledge about third sector institutions [Volume 67, Issue 1, 2023, Pages 9-72]
  • Tourist sites Dependence of Saudi Youth on Social Media to Obtain Information on Tourist Attractions in Saudi Arabia: A Field Study on University Students in the Eastern Province [Volume 67, Issue 3, 2023, Pages 1727-1772]

U

  • Ukrainian Crisis The discourse of the Russian-Ukrainian crisis and its repercussions on the Arab and Arabic-speaking satellite channels, by applying them to the Al-Jazeera and Russia Today websites. [Volume 67, Issue 2, 2023, Pages 903-970]
  • Uses and Effects Theory The use of Hybrid Language in Mobile Applications and Its Positive and Negative Impacts: A Survey Study on a Sample of Egyptian and Saudi University Students. [Volume 67, Issue 2, 2023, Pages 1063-1154]

V

  • Variable maps Maps of Variables and their role in enhancing measurement tools in media studies. .an experimental study. [Volume 67, Issue 3, 2023, Pages 1453-1514]

W

  • WhatsApp channels Employing Egyptian newspaper websites for technological innovations in presenting their journalistic content- A case study on Egyptian newspaper websites’ use of WhatsApp channels [Volume 67, Issue 2, 2023, Pages 759-836]
  • Women The image of Kuwaiti women and their issues in Kuwaiti drama between traditional and modern patterns, a study of the series The Family (1990) and Afek Al-Khater (2020) [Volume 67, Issue 1, 2023, Pages 609-648]
  • Women Egyptian women’s exposure to cybercrime content through social platforms and its impact on their level of psychological security"A field study" [Volume 67, Issue 3, 2023, Pages 1639-1726]
  • Women's issues The image of Kuwaiti women and their issues in Kuwaiti drama between traditional and modern patterns, a study of the series The Family (1990) and Afek Al-Khater (2020) [Volume 67, Issue 1, 2023, Pages 609-648]